Be it a product or service, people want to analyse all their options before finally deciding to commit to it. Similarly, with so many options for digital initiatives in the market, company stakeholders want to be assured of the tools and initiatives they decide to implement in their business. Today, we want to focus on …
When it comes to redesigning your website, most of our focus goes on making our home page, product pages and our blog looking the best. But what about the one page that actually tells the visitor who you are and what your story is? Here are some of the best contact us pages that would …
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When it comes to marketing, B2B can no longer using the age old tactic of push marketing to get more clients. In fact, even to generate leads, they need to first educate their clients and prove their authority in the field. That’s where pull marketing comes in for lead generation. Here’s what is inbound marketing …
Continue reading “What is Inbound Marketing and Why You Need it for B2B Lead Generation”
Sending out hundreds of mails, scheduling umpteen number of social media posts and analyzing heaps of data is not new to the marketers anymore. Thanks to online marketing automation. In fact, halfway through 2018, automation has actually become a part of the marketing cycle. Let’s go back to using Instagram back in 2014 for an …
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