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What’s Sales Enablement for Inside Sales vs Field Sales?

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Sales strategies differ based on the industries, target market and sellers. Similarly, one size doesn’t fit all when opting for a sales enablement platform. Especially if you have inside and field sales teams.  Inside sales teams are majorly working in head offices and zonal offices, hence their sales mostly happen inside the office, close to …

Increase Sales Efficiency to Improve Sales Performance

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One of the concerns that many businesses have is the effective use of time and resources to get better deals and engage customers. Though the KPIs may differ from organisation to organisation, tracking sales efficiency and ensuring productivity should be considered important. Sales efficiency measurement is essential to provide insights into individual and team activity. …

Important things to consider when evaluating sales enablement platform

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Research suggests the global sales enablement platform market is projected to reach $7.3 billion by 2028 (Source: Verified Market Research). That is why it has become a priority for a lot of businesses all over the world. It ensures all the sales channels (agents, partners, distributors, sellers, branches etc.) have the necessary tools, content and …

Some of the common challenges agents and distributors face in the Financial Services Industry

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No industry is untouched by the evolving trends as the markets and customer behaviours have changed over time and this change will remain constant for the foreseeable future. With the digital expansion, the opportunity for distribution reach via agents, distributors and more has also grown.  “Within the financial services realm, organizations anticipate that 65% of …

Digital Marketing Automation for Insurance Agents

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Any innovative conversation is incomplete without Digital transformation in recent years. In a fast-changing world, keeping business more customer-centric, as well as, employee-centric while achieving the desired business goals is a very significant step. Communication, engagement, collaborations and demands have shifted online. Before any big or small decision, consumers want to refer online and this …

All that you should know about CRM (Customer Relationship Management)

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CRM stands for customer relationship management, a combination of strategies, processes, and technologies to engage, retain and acquire customers. It’s a well-integrated technology that helps manage relations and interactions with existing and potential customers.    It helps you keep track of the interactions and identify their interests and behaviour by keeping a record of them. It …